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Category Archives: Merchandising Manager
Black Friday Breakdown: The New Enterprise Revolution
I am writing this on Black Friday, right in the middle of the busiest day in retail. It’s around midday, so we’re coming down from perhaps the peak of the insanity, and pundits and polesters are already starting to comment … Continue reading
Posted in Checkout Management, Finance, Tax and ERP Tools, Merchandising Manager, Mobile eCommerce
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Developer Makes the Case for Sub-Niche Websites
Lets imagine a scenario: you’ve got a growing website with a wide variety of products. You’re looking to expand your customer base and grow revenue. What do you do? One option some retailers will employ is dividing their website product … Continue reading
Posted in Merchandising Manager
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Extensions Create Better Online Merchandising
Ecommerce enables unique marketing and merchandising opportunities for retailers. Technologies can be used like never before to specifically market items to select customers, while improvements in search features allow customers to find what they are looking for almost before they … Continue reading
Posted in Merchandising Manager
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Bringing Life to Apparel Ecommerce
Selling clothing and apparel online is not easy. Perhaps more so than other types of retailers, the apparel industry has struggled to find ways to sell and market their items effectively into the online environment. Apparel is what one might … Continue reading
Posted in Apparel Ecommerce, Merchandising Manager
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Drive Sales with Faceted Searching
For most ecommerce retailers out there, having a fast, intelligent search solution is incredibly important. In an interview with Kerry Murdock of Practical eCommerce, SearchSpring co-Founder Scott Zielinski pointed to a number of surprising statistics about ecommerce shoppers. According to Zielinski’s … Continue reading
Posted in Merchandising Manager, Uncategorized
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Get Mobile. Now.
If you are wondering whether your website needs to be 4G, smart phone and tablet-friendly, do some research. Or, take your pick from any one of many statistics on this infographic created by culturelabel.com and posted on the popular ecommerce … Continue reading
Posted in Merchandising Manager
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Must Have Features for the Holidays
The holidays are in the air. Late August is right about the time that many ecommerce retailers begin thinking about and planning for the holidays—getting inventories in order and setting a marketing game plan for the holiday season. It is … Continue reading
Posted in Checkout Management, Merchandising Manager
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That’s a Wrap
In a lackadaisical economy, there can be a lot of pressure to come up with ways to get customers in the door (or onto the website and up to the shopping cart, as the case may be). Ecommerce retailers struggle … Continue reading
Posted in Merchandising Manager
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Maintain Multiple Storefronts from One Back Office
With an increasingly diversified economy and ever-changing business environments, more entrepreneurs seek unique ecommerce solutions and new ways to market their products. Customizing an ecommerce website to target even increasinly specific and specialized audiences can be a key step towards … Continue reading
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