Monthly Archives: July 2014

Where Do We Spend Our Money Online

Posted on July 21, 2014 by Vlad Zachary

With $13.6 billion Clothing is the leading e-commerce category. The e-commerce business brokers at Digital Exits have put together this infographic with more interesting numbers and a breakdown that looks at in-store vs online. The anticipated increase in total online sales between 2011-2016 … Continue reading →

Posted in Apparel Ecommerce, Channel Sales and Comparison Shopping, E-commerce Trends, Mobile eCommerce, Reports and Analytics | Tagged | Comments Off on Where Do We Spend Our Money Online

Why and When Should a Brand Go Direct-To-Consumer

Posted on July 14, 2014 by Vlad Zachary

Is your company at the crossroads, trying to determine if a full investment in Direct-to-consumer e-commerce is worth it? Are you having doubts about the effectiveness of your current site? Do you believe that your market is growing, while you … Continue reading →

Posted in Apparel Ecommerce, Channel Sales and Comparison Shopping, Customer Management, E-commerce Trends, Inventory Management, Merchandising Manager, Mobile eCommerce, Order Management, Reports and Analytics, SEO and Marketing, Shipping and Fulfillment, Wholesale Management | Tagged | Comments Off on Why and When Should a Brand Go Direct-To-Consumer

Fans, Not Audiences! Customers, Not Conversions!

Posted on July 11, 2014 by Vlad Zachary

Everything is becoming a machine. Marketing is a machine. We automate processes, campaigns, segmentations, customer acquisition, content distribution. We do landing page optimizations, Call-To-Action A-B testing, localizations and social monetizations. In e-commerce we make everything better, faster, more efficient, more … Continue reading →

Posted in Apparel Ecommerce, Channel Sales and Comparison Shopping, Customer Management, E-commerce Trends, Mobile eCommerce | Tagged | Comments Off on Fans, Not Audiences! Customers, Not Conversions!